Our Brand Ethos

Hannah Stone: Empowering Elegance, Inspiring Change

A Purpose-Driven Legacy: Hannah Stone isn't just a clothing brand; it's a purpose-driven movement. Founded and led by visionary women, our commitment to making a positive impact on the world is at the heart of everything we do. We believe in using fashion as a force for good, empowering individuals to be part of a movement that transcends trends and leaves a lasting legacy of positive change.

99%: Every purchase from Hannah Stone contributes to a cause that transcends borders and species. We donate a groundbreaking 99% of our profits to organizations and initiatives like the Funnipharm Foundation, a beacon of hope dedicated to ending animal cruelty by ending factory farming. It's not just about giving back; it's about investing in a future where compassion prevails, ecosystems thrive, and humanity coexists harmoniously with the natural world.

Inspiring Change in the Industry: Hannah Stone is not just a clothing brand; it's a trailblazer in the fashion industry. By dedicating 99% of our profits to a cause, we hope to inspire a shift in the way businesses approach corporate social responsibility. We believe that the power of the 99% can become a benchmark for others, encouraging a new standard where businesses prioritize social and environmental impact over purely financial gains.

Print on Demand, Purposeful Production: Embracing the print-on-demand model allows us to redefine the traditional fashion narrative. Unlike mass production, where excess inventory often leads to waste, each piece of clothing at Hannah Stone is created with intention and purpose. We only produce what is ordered, minimizing excess stock and eliminating the environmental burden associated with overproduction.

Crafted with Ethics, Worn with Pride: Our commitment to ethics is not just a label; it's a promise. Each piece of clothing in the Hannah Stone collection is ethically made in Canada, upholding the highest standards of fair labor practices and environmental sustainability. By choosing Hannah Stone, you not only embrace timeless elegance but also wear your values with pride, knowing that your fashion choices contribute to a world of responsible consumption.

Unique Artistry, Personal Expression: Our designs are more than just patterns; they are stories waiting to be told. Every artwork on our clothing is a unique and original creation, each with a distinct meaning and purpose. We believe that fashion is a powerful form of self-expression, and our designs invite you to embody the narrative they carry. It's not just clothing; it's a canvas for your identity, allowing you to express your values, beliefs, and individuality.

Wear Meaning, Embrace Change: Each piece from Hannah Stone comes with a story, a meaning waiting to be embraced. Our designs aren't just aesthetic; they carry a narrative that resonates with your journey, values, and aspirations. When you wear Hannah Stone, you embody more than just style; you become a symbol of change, a walking testament to the transformative power of conscious consumerism.

Woman-Owned, Woman-Empowered: As a proudly woman-owned business, Hannah Stone is a testament to the strength, resilience, and creativity of women in the business world. We believe in fostering a community where women empower women, both within our team and among our customers. Hannah Stone stands as a beacon of inspiration, proving that fashion can be a vehicle for empowerment and positive change.